Marketing and advertisement - Restaurant Viaduckt

The bold print of red, white and black is effective with its simplistic layout. 

The quirky font fits in  with the area of Hardbrucke and the shops that are situated below the Viaduct.

The matches serve as practical pocket matches as well as a advert.

http://www.restaurant-viadukt.ch/info.html

They are both printed on thick card. 

Marketing and advertisement - Marktlucke

On my visit to Zurich, there was a rich variety of business cards and leaflets that caught my eye.

Below is for Marktlucke, a small shop beside the river which sells products made by small businesses that proceeds go towards women who want to  re-integregate into the working process, with products that fit the gaps in the market. Each item is handcrafted and often using recycled materials.

http://www.markt-luecke.ch

The sewn spine with trailing thread drew me to the recycled paper.

inside they explain that they have a restaurant Kantine Hermetschloo. The way the pictures spread over the fold is a pleasing change in layout.

Opening times, photo of the shop exterior . 

It is constructed by two concertina  recycled paper,sewn together with red thread. Its no bigger than my hand, suitable for pockets and bookmarking.